The International Coaching Federation (ICF) defines coaching as partnering with clients in a thought-provoking and creative process that inspires them to maximize their personal and professional potential.
The process of coaching often unlocks previously untapped sources of imagination, productivity, and leadership.
We all have goals we want to reach, challenges we’re striving to overcome, and times when we feel stuck. Partnering with a coach can change your life, setting you on a path to greater personal and professional fulfillment.
Put simply, coaching is a process that focuses on the ‘here and now’ rather than on the distant past or future.
The powerful belief behind coaching: whether life coaching, corporate coaching, performance coaching, or any other sort is simple: If we fully understand the challenge or problem we face, then we can access our own solution to it.
"Usually, the brain that contains the problem also contains the solution – often the best one."
Nancy Kline, 'The Thinking Environment'.
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